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Pinterest Marketing for Artists

I’m a painter who came back to my work after years away. Pinterest is how I’m sharing it with the world, and how I help other artists do the same. 

Let’s get your art in front of the people already looking for it.

*Free.

A Different Approach to Visibility

Most marketing advice tells you to post more, show up daily, stay consistent across every platform. It can be exhausting, and for artists who need deep focus to do their best work, it can feel like the opposite of creating.

Pinterest is different. A Pin you create today can surface in someone’s search six months from now. The platform is designed for discovery over time, not for constant output. You build it thoughtfully, and it keeps working on your behalf.

It's not about chasing attention. It's about creating a clear path for the right people to find you, and your art, over time.

That calm, sustainable approach is what I teach. And it’s what I use for my own paintings.

This is for you if...

You don’t need to be tech-savvy, prolific, or already online. You just need to be making something, and want the right people to find it.

If that last one landed, welcome. You’re in exactly the right place.

The first step: your Pinterest boards

Before you pin a single piece of art, your boards need to be set up to work. Many artists skip this, and their Pins go nowhere.

Your board structure is the foundation of your Pinterest presence. It tells Pinterest what your account is about, signals what you do, and makes your work findable by the people already searching for it.

I put together a free guide to walk you through exactly how to structure your boards as an artist, from naming protocols to keyword strategy, and to how many boards you actually need.

WHAT THE GUIDE COVERS

Learn the framework that makes Pinterest make sense

Most artists who struggle with Pinterest aren’t doing it wrong,  they’re just missing a framework. Once you understand how Pinterest thinks, everything else clicks into place.

Pinterest Primer is a self-paced course built specifically for artists. It takes you from the basics of how Pinterest works as a search engine, walks you through boards and keywords, and shows how to make Pins that keep working long after you’ve published them.

No overwhelm. No jargon. Just a clear path forward, at your own pace.

WHAT YOU'LL WORK THROUGH

Want someone in your corner?

If you’d rather have expert eyes on your Pinterest account or hand it off entirely, there are two ways I can work with you directly.

Pinterest Account Audit

A focused review of your Pinterest presence across your boards, keywords, Pins, and profile, providing you with a clear action plan for what to fix and where to focus.

Learn about audits →

Pinterest Management

Done-for-you Pinterest strategy, Pin design, and scheduling so you can keep creating. I’ll handle the rest.

 

Learn about management →

Both services are designed for working artists, not corporate brands. If you’re not sure which is right for you, the Services page has everything you need to decide.

Keep going, there's more to explore

Everything below is free. Each page goes deeper on a specific part of Pinterest. Choose the one that speaks to you right now.

STRATEGY

Pinterest SEO for Artists

How Pinterest search works and how to use keywords to make your work findable.

 

Read the guide →

FOUNDATION

Pinterest Board Strategy

How to structure, name, and organize your boards for long-term discovery.

 

Read the guide →

SELLING

How to Sell Art on Pinterest

Turning your Pinterest presence into a path that leads collectors and buyers to your work.

Read the guide →

EDUCATION

Blog

Practical Pinterest tips, updates, and ideas written specifically for artists.             

Browse the blog →

FREE DOWNLOADS

Resources Library

Guides, checklists, and tools to help you build your Pinterest presence step-by-step.

Visit resources →

YOUR ACCOUNT

Pinterest Account Audit

Find out exactly what’s working, what isn’t, and where to focus your energy first.

Learn more →

I use what I teach on my own work

I returned to painting after years away from the canvas. These works are that return, layered, intuitive, guided by color and light.

Pinterest is how I'm sharing them with the world. Every strategy on this site is one I use for my own art.

If you’ve ever wondered whether any of this actually works for a real, working artist, here’s your answer.